“There is lots of work to be done and lots of long days ahead to get our members maximum relief. I’m hopeful that when things return to normal some of these draconian measures to tamp down the spread of COVID are repealed.”
Zane Kerby
ASTA
The first-time wellness traveler almost always has a personal motivator and many regular guests enjoy these vacations to maintain their health and well-being, however they may also be working away at an individual goal or celebrating a success.
The U.S. Travel Association has partnered with the Infectious Disease Society of America and the CDC to try to establish consistent practices across the country.
The Global Wellness Institute estimated that wellness tourism was a $639 billion global market in 2017, growing at more than twice the rate of general tourism and it is likely to be further fuelled by the focus onto personal health during the current COVID-19 pandemic.
Travel advisors need to be able to advise clients based on the direction the supplier has taken.
The new program, which excludes tours in Australia and New Zealand, will begin with the launch of its domestic trips this year.
Six organizations came together earlier this month to form The Future of Tourism Coalition, with the goal to place destinations at the center of recovery strategies.
